Friday, April 20, 2007

More About 'Go Local'

Our earlier posting about the “Go Local” Passport Program left out some important details.

When: "Go Local"--designed to publicize downtown Tacoma and encourage patronage of downtown merchants--is set to kick off in Theater Square coincident with start of the Tacoma Farmers Market on May 17th.

Sponsors: This promotion brings together a fantastic partnership between the Tacoma-Pierce County Chamber's Leadership 2007 Class, the Downtown Merchants Group (DMG), the Tacoma Farmers Market, and Pierce Transit. Special recognition is due Patricia Lecy-Davis, the owner of Embellish Salon and current president of the DMG, for her creative vision and her leadership in pulling all the parties together.

How: Passports will be distributed to the public at the kick-off party. The “Go Local” Passport is a map of downtown Tacoma with room for 30 businesses to be listed, along with a discount or offer, around the perimeter of the map. Each merchant will be provided with a stamp to stamp their offer upon customer presentation/redemption. Additional passports will be made available to the public at participating merchants all summer long. Fully completed Passports (stamped by each business listed) will be collected on October 18th and entered into a prize drawing.

3 comments:

  1. Paul, this is an excellent promotion concept. I applaud whoever came up with it.

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  2. Thanks Paul for shining the light on ALL the partners. This was fabulous proof of what can be achieved through "collaboration". The leadership group did an awesome job at running with it and making it happen. They had great energy. Nice job guys and gals. Also for the plug. Not necessary, but thanks.
    Patricia Lecy Davis

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  3. Just saw the banners going up today, they look good!

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